Pavel Andreev, founder of PavelAndreev.ORG, discusses the platform’s success in Macedonia and its mission to provide transparent aid to those in need. Macedonians’ compassion contributes to the success of campaigns. Andreev emphasizes the importance of helping others and the platform’s development in the region.

Andreev highlights the platform’s commitment to transparency, stating that he personally connects with donors and beneficiaries and the platform operates without hidden conditions. He acknowledges cultural differences in donation behaviors, particularly the distrust in the Balkan countries due to past abuses. The platform combats this by ensuring funds are used exclusively for the intended purpose, without any fees.

He notes the platform’s rapid growth, having raised approximately 250,000 euros in its first year. A key factor for campaign success is high-quality photos and compelling storytelling, combined with a professional fundraising platform. Andreev emphasizes that his motivation comes from leaving a positive impact on society and connecting those in need with willing donors. He expresses gratitude to the Macedonian people for their empathy and generosity.

Andreev founded the platform after recognizing the difficulties of manual fundraising and the clear need for a transparent and efficient donation system. Initially used within his personal network, the platform expanded after a woman discovered it and requested to start a campaign for children orphaned during the COVID-19 pandemic. This successful campaign spurred further growth and solidified the platform’s mission. He hopes his work inspires positive change in the social sector and encourages everyone to find a cause they care about and support it.